3 tips on what to wear to your next personal brand photoshoot

3 tips on what to wear to your next personal brand photoshoot

Three ways to take the guess work out of what to wear to your brand photoshoot.

If you have booked a personal brand photo shoot, don’t waste time and energy stressing about what to wear and how to get the most out of it.

A photoshoot is not only a wonderful way to present yourself and your brand to the world, but can also be a lot of fun!

Here are my top three tips that I send to all my photography customers to help them find the perfect outfits for their big day.

Katinka-kernutt-what-to-wear-business-photoshoot-Melbourne
  1. Be real.

You want to be recognised and loved for who you are.

Wear clothes and makeup that you would normally wear at networking events.

You want to feel confident and comfortable so don’t pretend to be something you’re not. If you wear suits then wear a suit. If you normally wear jeans and a nice top then wear that.

Also, think about bring a combo of outfits if you’re unsure as your photographer will be able to help you and make recommendations.

If you work in an industry that is very casual, such as the fitness industry, then getting photos in your active wear is perfect.

2. Brand colours

Wearing your brand colours helps to highlight your brand. It’s not about flooding everything with one colour as that would be boring. It’s about highlighting and creating consistency around those colours. One example is to wear a pair of earrings with your highlight colour or add a prop in your brand colours.

3. Fits your brand.

It’s all got to make sense. If you have a fun and colourful brand then wear fun and colourful clothes, not all black.

If you have a clean and modern brand wear clean bold colours, not pastels or floral patterns.

    Katinka-kernutt-brand-photography-what-to-wear

    Bonus tip: Wear layers. Layers allow you to easily add a different look simply by adding or removing a jacket, which also allows for easy changes when you are in odd locations without changing rooms.

     

    Are you after some more inspiration? Check out my posts on how to pick the best props, and the essential images every business should have for their social media and website.

    Remember, photoshoots can be fun and a way to really engage with your customers.

    If you relax and focus on enjoying the process, your beautiful personality will naturally shine through.

    Do you need to update your Personal Brand Photography?

    Contact me to find out how I can help you.

    Branded head shot day – Women with health and wellness businesses in Melbourne

    I love photo shoot day. It’s busy and the best bit of my week. My Melbourne Branded Headshot Days have been quite popular. Each one has had a different set of beautiful business owners with different needs. Below features a set of women in the Health & Wellness space.

    Leanne Vandeligt from Uplift Health Fitness Coaching

    Leanne is a Health and Fitness coach for women who want to feel better, workout at home, lose weight and change habits. Her goal is to celebrate the older women and educate them that it’s not too late. With consistent workouts and the right tools they can feel proud of their bodies again. Leanne was after on-brand images for her fitness business that portrayed her strength and fitness as a role model for her clients.

    w:  www.uplifthealthfitness.com.auf: @upliftleannevandeligtI: @uplift_health_coaching


    Natalie Moore from Be Moore Wellness 

    Natalie is a Wellness coach and trainer. She mainly works with women and a lot of mums who are lacking in energy, confidence and time to be able to take care of themselves. She was looking for fresh, natural photos that women can resonate with and that reflect her business.

     

    w: www.bemoore.com.auF: BemoorewellnessI: @bemoorewellness


     

    Nicole Dixon and Nova Ward from Soul Link Studio

    Nicole and Nova have recently launched Soul Link Studio in Newport offering (traumatic memory work), kinesiology, intuitive energy healing and eft. Their goal is to normalise healing and alternative therapies and support families on their journeys in everyday life. They were looking for images separately and together that looked professional and on-brand.

     

    w: soullinkstudio.comF: Soul link studio


     

    Megan Hanlon from Soul Intent Healing Centre 

    Megan is an intuitive healer, psychic and healing reader, flower essence practitioner and soon to be author. She works mainly with clients who have suffered from anxiety and depression. She uses the Autumn leaf to represent the need to die and be regrow again and this was important to include in her branding images.

          

    w: www.soulintent.com.au | f: soulintent


     

    Frances Lourey from The Conscientious Cook

        

    Frances runs The Conscientious Cook. She has a passion to be a change-maker. Her goal is to look at how food nurtures or poisons us and help you discover something that helps you take control of your health and your wellbeing. Check out her business to learn how food really is medicine.

    w: www.franceslourey.com/ | f: FrancesTheConscientiousCook